achtQuark founder Alexander Fallier strengthened the agency’s contribution to – and participation in – online magazine 59plus by joining its board, along with co-founder Simone Brüggemann and Stefanie Nienhaus, to spearhead its technical and design relaunch earlier this year.
The Düsseldorf-based enterprise, which focuses on producing compelling digital content for women and men in their golden years. produces the general interest platform that aims to help individuals in this growing demographic make the most of the extra time they lay claim to when professional duties no longer take center stage.
More Expertise and New Leadership for an Even More Compelling Platform
The two new Managing Directors of 59plus bring fresh ideas, expertise and leadership to the platform.
Stefanie Nienhaus, an independent consultant who has contributed editorially to 59plus for the last two years, now draws on her extensive agency experience to focus on marketing and business development for the promising platform
Alexander Fallier, meanwhile, has assumed the reigns for everything technical at 59plus, including web development and support, and comprehensive social media marketing.
Manager of the Board Simone Brüggemann welcomes the expertise and new ideas of the two new board members. “The three of us compliment each other perfectly in terms of our competencies,” says Brüggemann, “and it is our goal to become the leading, German-speaking digital voice on all matters pertaining to the 59plus generation.”